{"id":843,"date":"2017-02-22T14:00:00","date_gmt":"2017-02-22T13:00:00","guid":{"rendered":"http:\/\/blog.ametra.fr\/?p=843"},"modified":"2017-02-22T14:00:00","modified_gmt":"2017-02-22T13:00:00","slug":"experience-client-chez-ametra","status":"publish","type":"post","link":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/experience-client-chez-ametra\/","title":{"rendered":"L\u2019exp\u00e9rience Client chez AMETRA"},"content":{"rendered":"<p>[et_pb_section fullwidth=&quot;off&quot; specialty=&quot;off&quot; transparent_background=&quot;off&quot; allow_player_pause=&quot;off&quot; inner_shadow=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; padding_mobile=&quot;off&quot; make_fullwidth=&quot;off&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; make_equal=&quot;off&quot; use_custom_gutter=&quot;off&quot; custom_css_main_element=&quot;padding-top:0;&quot;][et_pb_row make_fullwidth=&quot;on&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; use_custom_gutter=&quot;off&quot; padding_mobile=&quot;off&quot; allow_player_pause=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; make_equal=&quot;off&quot; custom_padding=&quot;0|0&quot; padding_top_1=&quot;0&quot; padding_bottom_1=&quot;0&quot; custom_css_main_element=&quot;margin: 0;&quot;][et_pb_column type=&quot;4_4&quot;][et_pb_post_title admin_label=&quot;Titre du poste&quot; title=&quot;on&quot; meta=&quot;on&quot; author=&quot;on&quot; date=&quot;on&quot; categories=&quot;on&quot; comments=&quot;off&quot; featured_image=&quot;off&quot; featured_placement=&quot;below&quot; parallax_effect=&quot;on&quot; parallax_method=&quot;on&quot; text_orientation=&quot;left&quot; text_color=&quot;dark&quot; text_background=&quot;off&quot; text_bg_color=&quot;rgba(255,255,255,0.9)&quot; module_bg_color=&quot;rgba(255,255,255,0)&quot; title_all_caps=&quot;off&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; custom_margin=&quot;0px|||&quot; custom_padding=&quot;0px|||&quot; custom_css_main_element=&quot;margin:0;||padding:0;&quot; custom_css_before=&quot;margin:0;||padding:0;&quot; custom_css_after=&quot;margin:0;||padding:0;&quot;] [\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_image admin_label=&quot;Image&quot; show_in_lightbox=&quot;off&quot; url_new_window=&quot;off&quot; animation=&quot;off&quot; sticky=&quot;off&quot; align=&quot;center&quot; force_fullwidth=&quot;on&quot; always_center_on_mobile=&quot;on&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; src=&quot;https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-content\/uploads\/2017\/02\/Capture-d%E2%80%99%C3%A9cran-2017-02-22-%C3%A0-10.56.53.png%22] [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_text admin_label=&quot;Texte&quot; background_layout=&quot;light&quot; text_orientation=&quot;left&quot; use_border_color=&quot;on&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; max_width=&quot;1400px&quot;]<\/p>\n<p>D\u2019apr\u00e8s une \u00e9tude men\u00e9e par Cylad Consulting, les <strong><a href=\"https:\/\/www.iledefrance-international.fr\/actualites\/quand-lindustrie-sinspire-du-btoc-pour-ameliorer-lexperience-client\">industriels BtoB accusent un retard important en mati\u00e8re d\u2019exp\u00e9rience client<\/a><\/strong>.<\/p>\n<p>Les r\u00e9sultats r\u00e9v\u00e8lent d\u2019ailleurs que 71% des managers issus d\u2019entreprises industrielles <a href=\"https:\/\/www.usine-digitale.fr\/article\/quand-l-industrie-s-inspire-du-btoc-pour-ameliorer-l-experience-client.N387194\">jugent n\u00e9gativement l\u2019accompagnement<\/a> de leur entreprise avant la vente, contre 42% apr\u00e8s la vente.<\/p>\n<p>A l\u2019inverse de cette tendance de fond sectorielle, AMETRA se d\u00e9tache par une <strong>exp\u00e9rience client fluide \u00e0 toutes les \u00e9tapes du projet<\/strong>.<\/p>\n<h2>Un parcours client ma\u00eetris\u00e9 d\u00e8s les premiers \u00e9changes<\/h2>\n<p>Chez AMETRA, l\u2019exp\u00e9rience client d\u00e9bute en amont du projet, et ce d\u00e8s les premiers \u00e9changes.<\/p>\n<p>Ainsi, la phase d\u2019avant-vente est marqu\u00e9e par une <strong>\u00e9coute attentive des attentes de chaque client, en vue de bien cerner les besoins techniques et les modifications \u00e9ventuelles du cahier des charges<\/strong>.<\/p>\n<p>Le but d\u2019AMETRA n\u2019est pas de s\u2019engager \u00e0 tout prix sur n\u2019importe quel projet\u00a0: si les besoins d\u2019un client potentiel sont \u00ab\u00a0hors scope\u00a0\u00bb, nous l\u2019orientons vers des partenaires fiables plut\u00f4t que de r\u00e9pondre de mani\u00e8re non judicieuse.<\/p>\n<p>Cette phase est \u00e9galement marqu\u00e9e par la venue d\u2019un charg\u00e9 d\u2019affaires chez le client, ce qui constitue une <strong>v\u00e9ritable plus-value, dans la mesure o\u00f9 une pr\u00e9sence physique s\u2019ajoute \u00e0 l\u2019appui commercial<\/strong>.<\/p>\n<p>Tout cela a lieu avant la signature du contrat. Une fois bien \u00e9tablis les besoins et le cadre du projet, AMETRA propose une offre qu\u2019elle <strong>pr\u00e9pare et argumente avec pr\u00e9cision<\/strong>, au t\u00e9l\u00e9phone ou en face \u00e0 face selon les attentes du client.<\/p>\n<h2>Des interactions permanentes avec le client pour assurer la qualit\u00e9 des prestations de A \u00e0 Z<\/h2>\n<p>De la r\u00e9alisation de l\u2019\u00e9tude \u00e0 la livraison, notre intervention est marqu\u00e9e par une grande <strong>r\u00e9activit\u00e9 commerciale<\/strong>, un <strong>suivi attentif<\/strong> et un encadrement qui assurent que <strong>jamais un projet n\u2019est laiss\u00e9 \u00e0 la d\u00e9rive<\/strong>.<\/p>\n<p>Une fois l\u2019\u00e9tude r\u00e9alis\u00e9e, <strong>plusieurs rencontres en personne<\/strong> sont organis\u00e9es afin d\u2019\u00e9changer sur les avanc\u00e9es et de <strong>communiquer au maximum<\/strong> avec chaque client.<\/p>\n<p>Cela permet non seulement de bien encadrer la qualit\u00e9 de la prestation, de <strong>prendre en compte la vision du client<\/strong>, mais aussi de livrer un cahier de plans sans surprise et aux dates fix\u00e9es dans un <strong>planning<\/strong> pr\u00e9alablement \u00e9tabli.<\/p>\n<p>Cette approche correspond \u00e0 la <a href=\"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/comment-garantir-la-performance-des-projets-rd\/\">philosophie d\u2019<strong>ing\u00e9nierie simultan\u00e9e<\/strong><\/a> adopt\u00e9e par AMETRA.<\/p>\n<p><strong>Notre objectif\u00a0: cr\u00e9er une relation de partenaires plut\u00f4t que de client et fournisseur<\/strong><\/p>\n<p>Les r\u00e9sultats parlent d\u2019eux-m\u00eames\u00a0: la majorit\u00e9 des clients deviennent des partenaires \u00ab\u00a0historiques\u00a0\u00bb avec lesquels AMETRA entretient une relation p\u00e9renne et durable autour de projets r\u00e9currents.<\/p>\n<p>De notre approche d\u2019am\u00e9lioration continue \u00e0 une forte plus-value aux niveaux technique, m\u00e9tier et terrain, une relation de confiance se cr\u00e9e et la bouche-a-oreille op\u00e8re.\u00a0Pour assurer une exp\u00e9rience client fluide jusqu\u2019au bout, nous proc\u00e9dons \u00e9galement \u00e0 des audits et \u00e9tudes de satisfaction dans le cadre de notre <a href=\"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/la-rd-au-coeur-dun-bureau-detudes\/\">d\u00e9marche Qualit\u00e9<\/a>.<\/p>\n<p>Vous souhaitez en savoir plus sur AMETRA\u00a0? <a href=\"https:\/\/www.ametragroup.com\/fr\/\">Visitez notre site officiel<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fullwidth=\u00a0\u00bboff\u00a0\u00bb specialty=\u00a0\u00bboff\u00a0\u00bb][et_pb_row][et_pb_column type=\u00a0\u00bb4_4&Prime;][et_pb_divider admin_label=\u00a0\u00bbS\u00e9parateur\u00a0\u00bb color=\u00a0\u00bb#c4c4c4&Prime; show_divider=\u00a0\u00bbon\u00a0\u00bb divider_style=\u00a0\u00bbsolid\u00a0\u00bb divider_position=\u00a0\u00bbtop\u00a0\u00bb hide_on_mobile=\u00a0\u00bbon\u00a0\u00bb] [\/et_pb_divider][et_pb_code admin_label=\u00a0\u00bbCode\u00a0\u00bb custom_css_main_element=\u00a0\u00bbmargin: 0 auto;||text-align: center;\u00a0\u00bb] [Show-Avatar] [\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fullwidth=&quot;off&quot; specialty=&quot;off&quot; transparent_background=&quot;off&quot; allow_player_pause=&quot;off&quot; inner_shadow=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; padding_mobile=&quot;off&quot; make_fullwidth=&quot;off&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; make_equal=&quot;off&quot; use_custom_gutter=&quot;off&quot; custom_css_main_element=&quot;padding-top:0;&quot;][et_pb_row make_fullwidth=&quot;on&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; use_custom_gutter=&quot;off&quot; padding_mobile=&quot;off&quot; allow_player_pause=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; make_equal=&quot;off&quot; custom_padding=&quot;0|0&quot; padding_top_1=&quot;0&quot; padding_bottom_1=&quot;0&quot; custom_css_main_element=&quot;margin: 0;&quot;][et_pb_column type=&quot;4_4&quot;][et_pb_post_title admin_label=&quot;Titre du poste&quot; title=&quot;on&quot; meta=&quot;on&quot; author=&quot;on&quot; date=&quot;on&quot; categories=&quot;on&quot; comments=&quot;off&quot; featured_image=&quot;off&quot; featured_placement=&quot;below&quot; parallax_effect=&quot;on&quot; parallax_method=&quot;on&quot; text_orientation=&quot;left&quot; text_color=&quot;dark&quot; text_background=&quot;off&quot; text_bg_color=&quot;rgba(255,255,255,0.9)&quot; module_bg_color=&quot;rgba(255,255,255,0)&quot; title_all_caps=&quot;off&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; custom_margin=&quot;0px|||&quot; custom_padding=&quot;0px|||&quot; custom_css_main_element=&quot;margin:0;||padding:0;&quot; custom_css_before=&quot;margin:0;||padding:0;&quot; custom_css_after=&quot;margin:0;||padding:0;&quot;] [\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_image admin_label=&quot;Image&quot; show_in_lightbox=&quot;off&quot; url_new_window=&quot;off&quot; animation=&quot;off&quot; sticky=&quot;off&quot; align=&quot;center&quot; force_fullwidth=&quot;on&quot; always_center_on_mobile=&quot;on&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; src=&quot;https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-content\/uploads\/2017\/02\/Capture-d%E2%80%99%C3%A9cran-2017-02-22-%C3%A0-10.56.53.png%22] [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_text admin_label=&quot;Texte&quot; background_layout=&quot;light&quot; text_orientation=&quot;left&quot; use_border_color=&quot;on&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; max_width=&quot;1400px&quot;] D\u2019apr\u00e8s une \u00e9tude men\u00e9e par Cylad Consulting, les industriels BtoB accusent un retard important en mati\u00e8re d\u2019exp\u00e9rience client. Les r\u00e9sultats r\u00e9v\u00e8lent d\u2019ailleurs que 71% des managers issus d\u2019entreprises industrielles jugent n\u00e9gativement l\u2019accompagnement de leur entreprise avant la vente, contre 42% apr\u00e8s la vente. A l\u2019inverse de cette tendance de fond sectorielle, AMETRA se d\u00e9tache par une exp\u00e9rience client fluide \u00e0 toutes les \u00e9tapes du projet. Un parcours client ma\u00eetris\u00e9 d\u00e8s les premiers \u00e9changes Chez AMETRA, l\u2019exp\u00e9rience client d\u00e9bute en amont du projet, et ce d\u00e8s les premiers \u00e9changes. Ainsi, la phase d\u2019avant-vente est marqu\u00e9e par une \u00e9coute attentive des attentes de chaque client, en vue de bien cerner les besoins techniques et les modifications \u00e9ventuelles du cahier des charges. Le but d\u2019AMETRA n\u2019est pas de s\u2019engager \u00e0 tout prix sur n\u2019importe quel projet\u00a0: si les besoins d\u2019un client potentiel sont \u00ab\u00a0hors scope\u00a0\u00bb, nous l\u2019orientons vers des partenaires fiables plut\u00f4t que de r\u00e9pondre de mani\u00e8re non judicieuse. Cette phase est \u00e9galement marqu\u00e9e par la venue d\u2019un charg\u00e9 d\u2019affaires chez le client, ce qui constitue une v\u00e9ritable plus-value, dans la mesure o\u00f9 une pr\u00e9sence physique s\u2019ajoute \u00e0 l\u2019appui commercial. Tout cela a lieu avant la signature du contrat. Une fois bien \u00e9tablis les besoins et le cadre du projet, AMETRA propose une offre qu\u2019elle pr\u00e9pare et argumente avec pr\u00e9cision, au t\u00e9l\u00e9phone ou en face \u00e0 face selon les attentes du client. Des interactions permanentes avec le client pour assurer la qualit\u00e9 des prestations de A \u00e0 Z De la r\u00e9alisation de l\u2019\u00e9tude \u00e0 la livraison, notre intervention est marqu\u00e9e par une grande r\u00e9activit\u00e9 commerciale, un suivi attentif et un encadrement qui assurent que jamais un projet n\u2019est laiss\u00e9 \u00e0 la d\u00e9rive. Une fois l\u2019\u00e9tude r\u00e9alis\u00e9e, plusieurs rencontres en personne sont organis\u00e9es afin d\u2019\u00e9changer sur les avanc\u00e9es et de communiquer au maximum avec chaque client. Cela permet non seulement de bien encadrer la qualit\u00e9 de la prestation, de prendre en compte la vision du client, mais aussi de livrer un cahier de plans sans surprise et aux dates fix\u00e9es dans un planning pr\u00e9alablement \u00e9tabli. Cette approche correspond \u00e0 la philosophie d\u2019ing\u00e9nierie simultan\u00e9e adopt\u00e9e par AMETRA. Notre objectif\u00a0: cr\u00e9er une relation de partenaires plut\u00f4t que de client et fournisseur Les r\u00e9sultats parlent d\u2019eux-m\u00eames\u00a0: la majorit\u00e9 des clients deviennent des partenaires \u00ab\u00a0historiques\u00a0\u00bb avec lesquels AMETRA entretient une relation p\u00e9renne et durable autour de projets r\u00e9currents. De notre approche d\u2019am\u00e9lioration continue \u00e0 une forte plus-value aux niveaux technique, m\u00e9tier et terrain, une relation de confiance se cr\u00e9e et la bouche-a-oreille op\u00e8re.\u00a0Pour assurer une exp\u00e9rience client fluide jusqu\u2019au bout, nous proc\u00e9dons \u00e9galement \u00e0 des audits et \u00e9tudes de satisfaction dans le cadre de notre d\u00e9marche Qualit\u00e9. Vous souhaitez en savoir plus sur AMETRA\u00a0? Visitez notre site officiel. [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fullwidth=\u00a0\u00bboff\u00a0\u00bb specialty=\u00a0\u00bboff\u00a0\u00bb][et_pb_row][et_pb_column type=\u00a0\u00bb4_4&Prime;][et_pb_divider admin_label=\u00a0\u00bbS\u00e9parateur\u00a0\u00bb color=\u00a0\u00bb#c4c4c4&Prime; show_divider=\u00a0\u00bbon\u00a0\u00bb divider_style=\u00a0\u00bbsolid\u00a0\u00bb divider_position=\u00a0\u00bbtop\u00a0\u00bb hide_on_mobile=\u00a0\u00bbon\u00a0\u00bb] [\/et_pb_divider][et_pb_code admin_label=\u00a0\u00bbCode\u00a0\u00bb custom_css_main_element=\u00a0\u00bbmargin: 0 auto;||text-align: center;\u00a0\u00bb] [Show-Avatar] [\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[61,68,55,54],"tags":[],"class_list":["post-843","post","type-post","status-publish","format-standard","hentry","category-actualites","category-engagement","category-industrie","category-ingenierie"],"acf":[],"_links":{"self":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/posts\/843","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/comments?post=843"}],"version-history":[{"count":0,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/posts\/843\/revisions"}],"wp:attachment":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/media?parent=843"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/categories?post=843"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/tags?post=843"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}