{"id":924,"date":"2017-07-10T09:53:23","date_gmt":"2017-07-10T08:53:23","guid":{"rendered":"http:\/\/blog.ametra.fr\/?p=924"},"modified":"2017-07-10T09:53:23","modified_gmt":"2017-07-10T08:53:23","slug":"le-sponsoring-dentreprise-chez-ametra","status":"publish","type":"post","link":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/le-sponsoring-dentreprise-chez-ametra\/","title":{"rendered":"Le sponsoring d\u2019entreprise chez AMETRA"},"content":{"rendered":"<p>[et_pb_section fullwidth=&quot;off&quot; specialty=&quot;off&quot; transparent_background=&quot;off&quot; allow_player_pause=&quot;off&quot; inner_shadow=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; padding_mobile=&quot;off&quot; make_fullwidth=&quot;off&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; make_equal=&quot;off&quot; use_custom_gutter=&quot;off&quot; custom_css_main_element=&quot;padding-top:0;&quot;][et_pb_row make_fullwidth=&quot;on&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; use_custom_gutter=&quot;off&quot; padding_mobile=&quot;off&quot; allow_player_pause=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; make_equal=&quot;off&quot; custom_padding=&quot;0|0&quot; padding_top_1=&quot;0&quot; padding_bottom_1=&quot;0&quot; custom_css_main_element=&quot;margin: 0;&quot;][et_pb_column type=&quot;4_4&quot;][et_pb_post_title admin_label=&quot;Titre du poste&quot; title=&quot;on&quot; meta=&quot;on&quot; author=&quot;on&quot; date=&quot;on&quot; categories=&quot;on&quot; comments=&quot;off&quot; featured_image=&quot;off&quot; featured_placement=&quot;below&quot; parallax_effect=&quot;on&quot; parallax_method=&quot;on&quot; text_orientation=&quot;left&quot; text_color=&quot;dark&quot; text_background=&quot;off&quot; text_bg_color=&quot;rgba(255,255,255,0.9)&quot; module_bg_color=&quot;rgba(255,255,255,0)&quot; title_all_caps=&quot;off&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; custom_margin=&quot;0px|||&quot; custom_padding=&quot;0px|||&quot; custom_css_main_element=&quot;margin:0;||padding:0;&quot; custom_css_before=&quot;margin:0;||padding:0;&quot; custom_css_after=&quot;margin:0;||padding:0;&quot;] [\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_image admin_label=&quot;Image&quot; show_in_lightbox=&quot;off&quot; url_new_window=&quot;on&quot; animation=&quot;off&quot; sticky=&quot;off&quot; align=&quot;center&quot; force_fullwidth=&quot;on&quot; always_center_on_mobile=&quot;on&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; src=&quot;https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-content\/uploads\/2017\/07\/%C2%A9-DR-Pixel-Nika%C3%AFa.jpg&quot; title_text=&quot;\u00a9 DR Pixel Nika\u00efa&quot; url=&quot;https:\/\/www.facebook.com\/Pixel-Nika%C3%AFa-1665447980337952\/?fref=ts&quot;] [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_text admin_label=&quot;Texte&quot; background_layout=&quot;light&quot; text_orientation=&quot;left&quot; use_border_color=&quot;on&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; max_width=&quot;1400px&quot;]<\/p>\n<p>Qu\u2019est-ce que le <strong>sponsoring d\u2019entreprise\u00a0<\/strong>?<\/p>\n<p>Le sponsoring \u00ab\u00a0<em>d\u00e9signe un soutien financier ou mat\u00e9riel apport\u00e9 \u00e0 un \u00e9v\u00e9nement ou un individu par un partenaire annonceur en \u00e9change de diff\u00e9rentes formes de visibilit\u00e9\u00a0<\/em>\u00bb (<a href=\"https:\/\/www.definitions-marketing.com\/definition\/sponsoring\/\" target=\"_blank\" rel=\"noopener\">source<\/a>).<\/p>\n<p>Dans le cadre d\u2019une entreprise, ce type de soutien peut viser directement les actions et initiatives des employ\u00e9s. C\u2019est notamment le cas chez AMETRA, soci\u00e9t\u00e9 du groupe Deroure.<\/p>\n<p>Chaque ann\u00e9e, <strong>AMETRA soutient les initiatives et passions de ses collaborateurs via ses actions de parrainage<\/strong>.<\/p>\n<p>Les employ\u00e9s int\u00e9ress\u00e9s par le sponsoring d&rsquo;entreprise soumettent un dossier pr\u00e9sentant leur projet et leurs besoins d&rsquo;accompagnement, tels que le budget, des photographies ou encore un aper\u00e7u du ou des \u00e9v\u00e9nement(s) pr\u00e9vu(s).<\/p>\n<p>Rallye automobile, handball, rugby&#8230; si le sport n&rsquo;est pas un crit\u00e8re obligatoire de s\u00e9lection pour \u00eatre sponsoris\u00e9, les collaborateurs AMETRA tendent \u00e0 \u00eatre tr\u00e8s actifs dans ce domaine.<\/p>\n<p>Les dossiers les plus f\u00e9d\u00e9rateurs sont retenus et permettent aux porteurs de projets d&rsquo;obtenir un soutien bas\u00e9 sur une <strong>aide financi\u00e8re<\/strong>, mais aussi sur <strong>d\u2019autres formes de soutien<\/strong> tels qu\u2019un apport mat\u00e9riel ou encore vestimentaire.<\/p>\n<p>Dans le cadre de ce <strong>sponsoring, AMETRA<\/strong> appara\u00eet \u00e0 diff\u00e9rents niveaux, qu&rsquo;il s&rsquo;agisse d&rsquo;affichage, de logos sur les v\u00eatements ou les voitures, d&rsquo;op\u00e9rations aupr\u00e8s des employ\u00e9s&#8230;<\/p>\n<p>Le sponsoring permet de <strong>f\u00e9d\u00e9rer les employ\u00e9s<\/strong> d&apos;une m\u00eame \u00e9quipe ou agence, mais aussi l&apos;ensemble de l&apos;entreprise derri\u00e8re de m\u00eames valeurs.<\/p>\n<p>C&apos;est ainsi que G\u00e9rome Ginoux, collaborateur AMETRA, a pu participer \u00e0 deux saisons de rallye automobile. Les photographies ci-dessous pr\u00e9sentent la voiture de M. Ginoux, sur laquelle est appos\u00e9 le logo d\u2019AMETRA.<\/p>\n<p>[\/et_pb_text][et_pb_image admin_label=&quot;Image&quot; src=&quot;https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-content\/uploads\/2017\/07\/%C2%A9-DR-Julien-Pixelrallye.jpg&quot; title_text=&quot;\u00a9 DR Julien Pixelrallye &quot; show_in_lightbox=&quot;off&quot; url=&quot;https:\/\/www.facebook.com\/julienpixelrallye\/?fref=ts&quot; url_new_window=&quot;on&quot; animation=&quot;off&quot; sticky=&quot;off&quot; align=&quot;left&quot; force_fullwidth=&quot;off&quot; always_center_on_mobile=&quot;on&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot;] [\/et_pb_image][et_pb_text admin_label=&quot;Texte&quot; background_layout=&quot;light&quot; text_orientation=&quot;left&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot;]<\/p>\n<p>Chez AMETRA, le sponsoring d\u2019entreprise permet de renforcer la coh\u00e9sion des \u00e9quipes (la voiture de rallye a par exemple \u00e9t\u00e9 pr\u00e9sent\u00e9e dans l\u2019agence concern\u00e9e), d\u2019augmenter la notori\u00e9t\u00e9 de l\u2019entreprise et de soutenir les initiatives personnelles des collaborateurs de la soci\u00e9t\u00e9\u00a0: \u00ab\u00a0<em>Je veux remercier une nouvelle fois AMETRA pour son soutien. Participer \u00e0 un rallye est<\/em> <em>tr\u00e8s cher<\/em> <em>et je n\u2019aurais pas pu le faire sans ce sponsoring <\/em>\u00bb (G. Ginoux).<\/p>\n<p>&nbsp;<\/p>\n<p>Pour en savoir plus sur AMETRA et ses valeurs, <a href=\"https:\/\/www.ametragroup.com\/fr\/\" target=\"_blank\" rel=\"noopener\">visitez notre site officiel<\/a>.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fullwidth=\u00a0\u00bboff\u00a0\u00bb specialty=\u00a0\u00bboff\u00a0\u00bb][et_pb_row][et_pb_column type=\u00a0\u00bb4_4&Prime;][et_pb_divider admin_label=\u00a0\u00bbS\u00e9parateur\u00a0\u00bb color=\u00a0\u00bb#c4c4c4&Prime; show_divider=\u00a0\u00bbon\u00a0\u00bb divider_style=\u00a0\u00bbsolid\u00a0\u00bb divider_position=\u00a0\u00bbtop\u00a0\u00bb hide_on_mobile=\u00a0\u00bbon\u00a0\u00bb] [\/et_pb_divider][et_pb_code admin_label=\u00a0\u00bbCode\u00a0\u00bb custom_css_main_element=\u00a0\u00bbmargin: 0 auto;||text-align: center;\u00a0\u00bb] [Show-Avatar] [\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>[et_pb_section fullwidth=&quot;off&quot; specialty=&quot;off&quot; transparent_background=&quot;off&quot; allow_player_pause=&quot;off&quot; inner_shadow=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; padding_mobile=&quot;off&quot; make_fullwidth=&quot;off&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; make_equal=&quot;off&quot; use_custom_gutter=&quot;off&quot; custom_css_main_element=&quot;padding-top:0;&quot;][et_pb_row make_fullwidth=&quot;on&quot; use_custom_width=&quot;off&quot; width_unit=&quot;on&quot; use_custom_gutter=&quot;off&quot; padding_mobile=&quot;off&quot; allow_player_pause=&quot;off&quot; parallax=&quot;off&quot; parallax_method=&quot;off&quot; make_equal=&quot;off&quot; custom_padding=&quot;0|0&quot; padding_top_1=&quot;0&quot; padding_bottom_1=&quot;0&quot; custom_css_main_element=&quot;margin: 0;&quot;][et_pb_column type=&quot;4_4&quot;][et_pb_post_title admin_label=&quot;Titre du poste&quot; title=&quot;on&quot; meta=&quot;on&quot; author=&quot;on&quot; date=&quot;on&quot; categories=&quot;on&quot; comments=&quot;off&quot; featured_image=&quot;off&quot; featured_placement=&quot;below&quot; parallax_effect=&quot;on&quot; parallax_method=&quot;on&quot; text_orientation=&quot;left&quot; text_color=&quot;dark&quot; text_background=&quot;off&quot; text_bg_color=&quot;rgba(255,255,255,0.9)&quot; module_bg_color=&quot;rgba(255,255,255,0)&quot; title_all_caps=&quot;off&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; custom_margin=&quot;0px|||&quot; custom_padding=&quot;0px|||&quot; custom_css_main_element=&quot;margin:0;||padding:0;&quot; custom_css_before=&quot;margin:0;||padding:0;&quot; custom_css_after=&quot;margin:0;||padding:0;&quot;] [\/et_pb_post_title][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_image admin_label=&quot;Image&quot; show_in_lightbox=&quot;off&quot; url_new_window=&quot;on&quot; animation=&quot;off&quot; sticky=&quot;off&quot; align=&quot;center&quot; force_fullwidth=&quot;on&quot; always_center_on_mobile=&quot;on&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; src=&quot;https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-content\/uploads\/2017\/07\/%C2%A9-DR-Pixel-Nika%C3%AFa.jpg&quot; title_text=&quot;\u00a9 DR Pixel Nika\u00efa&quot; url=&quot;https:\/\/www.facebook.com\/Pixel-Nika%C3%AFa-1665447980337952\/?fref=ts&quot;] [\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row][et_pb_column type=&quot;4_4&quot;][et_pb_text admin_label=&quot;Texte&quot; background_layout=&quot;light&quot; text_orientation=&quot;left&quot; use_border_color=&quot;on&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot; max_width=&quot;1400px&quot;] Qu\u2019est-ce que le sponsoring d\u2019entreprise\u00a0? Le sponsoring \u00ab\u00a0d\u00e9signe un soutien financier ou mat\u00e9riel apport\u00e9 \u00e0 un \u00e9v\u00e9nement ou un individu par un partenaire annonceur en \u00e9change de diff\u00e9rentes formes de visibilit\u00e9\u00a0\u00bb (source). Dans le cadre d\u2019une entreprise, ce type de soutien peut viser directement les actions et initiatives des employ\u00e9s. C\u2019est notamment le cas chez AMETRA, soci\u00e9t\u00e9 du groupe Deroure. Chaque ann\u00e9e, AMETRA soutient les initiatives et passions de ses collaborateurs via ses actions de parrainage. Les employ\u00e9s int\u00e9ress\u00e9s par le sponsoring d&rsquo;entreprise soumettent un dossier pr\u00e9sentant leur projet et leurs besoins d&rsquo;accompagnement, tels que le budget, des photographies ou encore un aper\u00e7u du ou des \u00e9v\u00e9nement(s) pr\u00e9vu(s). Rallye automobile, handball, rugby&#8230; si le sport n&rsquo;est pas un crit\u00e8re obligatoire de s\u00e9lection pour \u00eatre sponsoris\u00e9, les collaborateurs AMETRA tendent \u00e0 \u00eatre tr\u00e8s actifs dans ce domaine. Les dossiers les plus f\u00e9d\u00e9rateurs sont retenus et permettent aux porteurs de projets d&rsquo;obtenir un soutien bas\u00e9 sur une aide financi\u00e8re, mais aussi sur d\u2019autres formes de soutien tels qu\u2019un apport mat\u00e9riel ou encore vestimentaire. Dans le cadre de ce sponsoring, AMETRA appara\u00eet \u00e0 diff\u00e9rents niveaux, qu&rsquo;il s&rsquo;agisse d&rsquo;affichage, de logos sur les v\u00eatements ou les voitures, d&rsquo;op\u00e9rations aupr\u00e8s des employ\u00e9s&#8230; Le sponsoring permet de f\u00e9d\u00e9rer les employ\u00e9s d&apos;une m\u00eame \u00e9quipe ou agence, mais aussi l&apos;ensemble de l&apos;entreprise derri\u00e8re de m\u00eames valeurs. C&apos;est ainsi que G\u00e9rome Ginoux, collaborateur AMETRA, a pu participer \u00e0 deux saisons de rallye automobile. Les photographies ci-dessous pr\u00e9sentent la voiture de M. Ginoux, sur laquelle est appos\u00e9 le logo d\u2019AMETRA. [\/et_pb_text][et_pb_image admin_label=&quot;Image&quot; src=&quot;https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-content\/uploads\/2017\/07\/%C2%A9-DR-Julien-Pixelrallye.jpg&quot; title_text=&quot;\u00a9 DR Julien Pixelrallye &quot; show_in_lightbox=&quot;off&quot; url=&quot;https:\/\/www.facebook.com\/julienpixelrallye\/?fref=ts&quot; url_new_window=&quot;on&quot; animation=&quot;off&quot; sticky=&quot;off&quot; align=&quot;left&quot; force_fullwidth=&quot;off&quot; always_center_on_mobile=&quot;on&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot;] [\/et_pb_image][et_pb_text admin_label=&quot;Texte&quot; background_layout=&quot;light&quot; text_orientation=&quot;left&quot; use_border_color=&quot;off&quot; border_color=&quot;#ffffff&quot; border_style=&quot;solid&quot;] Chez AMETRA, le sponsoring d\u2019entreprise permet de renforcer la coh\u00e9sion des \u00e9quipes (la voiture de rallye a par exemple \u00e9t\u00e9 pr\u00e9sent\u00e9e dans l\u2019agence concern\u00e9e), d\u2019augmenter la notori\u00e9t\u00e9 de l\u2019entreprise et de soutenir les initiatives personnelles des collaborateurs de la soci\u00e9t\u00e9\u00a0: \u00ab\u00a0Je veux remercier une nouvelle fois AMETRA pour son soutien. Participer \u00e0 un rallye est tr\u00e8s cher et je n\u2019aurais pas pu le faire sans ce sponsoring \u00bb (G. Ginoux). &nbsp; Pour en savoir plus sur AMETRA et ses valeurs, visitez notre site officiel. [\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fullwidth=\u00a0\u00bboff\u00a0\u00bb specialty=\u00a0\u00bboff\u00a0\u00bb][et_pb_row][et_pb_column type=\u00a0\u00bb4_4&Prime;][et_pb_divider admin_label=\u00a0\u00bbS\u00e9parateur\u00a0\u00bb color=\u00a0\u00bb#c4c4c4&Prime; show_divider=\u00a0\u00bbon\u00a0\u00bb divider_style=\u00a0\u00bbsolid\u00a0\u00bb divider_position=\u00a0\u00bbtop\u00a0\u00bb hide_on_mobile=\u00a0\u00bbon\u00a0\u00bb] [\/et_pb_divider][et_pb_code admin_label=\u00a0\u00bbCode\u00a0\u00bb custom_css_main_element=\u00a0\u00bbmargin: 0 auto;||text-align: center;\u00a0\u00bb] [Show-Avatar] [\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_seopress_titles_title":"","_seopress_titles_desc":"","_seopress_robots_index":"","_seopress_robots_follow":"","_seopress_robots_imageindex":"","_seopress_robots_snippet":"","_seopress_robots_primary_cat":"","_seopress_robots_breadcrumbs":"","_seopress_robots_freeze_modified_date":"","_seopress_robots_custom_modified_date":"","_seopress_robots_canonical":"","_seopress_social_fb_title":"","_seopress_social_fb_desc":"","_seopress_social_fb_img":"","_seopress_social_fb_img_attachment_id":0,"_seopress_social_fb_img_width":0,"_seopress_social_fb_img_height":0,"_seopress_social_twitter_title":"","_seopress_social_twitter_desc":"","_seopress_social_twitter_img":"","_seopress_social_twitter_img_attachment_id":0,"_seopress_social_twitter_img_width":0,"_seopress_social_twitter_img_height":0,"_seopress_redirections_value":"","_seopress_redirections_enabled":"","_seopress_redirections_enabled_regex":"","_seopress_redirections_logged_status":"","_seopress_redirections_param":"","_seopress_redirections_type":0,"_seopress_analysis_target_kw":"","_seopress_news_disabled":"","_seopress_video_disabled":"","_seopress_video":[],"_seopress_pro_schemas_manual":[],"_seopress_pro_rich_snippets_disable_all":"","_seopress_pro_rich_snippets_disable":[],"_seopress_pro_schemas":[],"footnotes":""},"categories":[61],"tags":[],"class_list":["post-924","post","type-post","status-publish","format-standard","hentry","category-actualites"],"acf":[],"_links":{"self":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/posts\/924","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/comments?post=924"}],"version-history":[{"count":0,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/posts\/924\/revisions"}],"wp:attachment":[{"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/media?parent=924"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/categories?post=924"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/myagencyinside.com\/maquettes\/ametra-group\/wp-json\/wp\/v2\/tags?post=924"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}